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Nov
05
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- ISBN13: 9780470190876
- Condition: NEW
- Notes:
- Click here to view our Condition Guide and Shipping Prices
Product Description
E-mail seems like a terrific marketing tool — until you think about all that spam clogging up your own inbox. But of course YOUR message isn’t spam. So how do you use e-mail to market without becoming a spammer? Done properly, e-mail marketing is highly effective. E-Mail Marketing For Dummies can help you send your message to the inboxes of the world while observing professional standards, improving your deliverability, and executing your e-mail marketing… More >>
November 5th, 2009 at 5:09 pm
No matter where you are in the email marketing learning curve this book will serve you well.
Novices will like its detail and step by step approach that will quickly get them on the right path and avoid many expensive and frustrating pitfalls.
Veterans will benefit by UN-learning many of the myths about email marketing that experience shows is counter-productive as well as learn important recent changes that have taken place in email marketing.
Both groups will find this book well indexed for quick look-ups and problem solving long after their inital read. If you have only the time and/or money for one email marketing book — THIS is the one to get.
Rating: 5 / 5